DESIGN-LED PRODUCT DECISION ADVISORY

BEFORE REGULATORY COSTS BECOME STRUCTURAL

Structuring early material, pattern, and production decisions to define economic thresholds while they're still adjustable.

The same method works in both directions: ahead of a product decision, or after it didn't sell.

Henrietta Szakonyi

Founder & Design-Led Advisor

PRODUCT GROUP. DECISION PENDING.

Product Futures Check

Start with one product, leave with a decision logic your team keeps using.

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STOCK UNIT. PENDING STRATEGIC DECISION.

Surplus Recovery Assessment

A decision on which paths still create value, for stock that already exists.

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"Responsibility is created through how a product relates to time."

The work begins at product level. Material, pattern, and production decisions determine repairability, maintenance effort, and long-term cost.

We define clear thresholds: when repair makes sense, when remade is viable, and when a final end-of-life step becomes necessary.

The sharpest of these thresholds is the inaction threshold: the point at which later corrections become more expensive than timely adjustments, whether that window is still open or a product is already sitting as stock that needs a decision.

Central to this work is the Decision Network: mapping how construction, material, and commercial decisions interact, and where their combination crosses a threshold that closes future options. It grew out of an earlier framework, Design for Seven Seasons, developed through years of practice.

Beyond such a threshold, repair stops paying off, resale value drops, or the product can no longer be reworked. In the long run, it also decides whether a product benefits from emerging recycling infrastructure or is developed past it.

Cost and ecological value are not in conflict. What is not produced beyond demand does not need to be written off or disposed of.

Our work unfolds in three distinct but connected spaces: ADVISORY, STUDIO, AND COLLABORATIVE INFRASTRUCTURE.